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Siam Center

Siam Center

Siam Center

Siam Center (989 Rama I Road, Pathum Wan, Pathumwan, Bangkok 10330) — Siam Center’s re-launch in January 2013 brought a different kind of shopping experience to Siam: over 200 international and Thai brands including the boutiques of some brilliant promising local designers as well as renowned Thai couturiers. On top of that, the slick renovations have taken their fresh ideology out of the stores and into the corridors, with a quirky mash-up of nature and technology. Carved wooden horses greet visitors at the entrance and interactive dress-up televisions display how the clothes will look without entering a changing room. Although Siam Center may have been around for over 40 years, it is still enlightening and surprising its customers with cutting-edge, unusual fashion.